Branding . European Projects
The goal was to incorporate the ideas of technology, speed, computing and innovation through the elements used. The logo itself is a nod to Big Data, as it incorporates the binary code 01 in its lettering. The chosen colours (violet and blue) accentuate the idea of a technological and disruptive brand.
In addition to EVOLVE's visual and corporate identity, LOBA developed all the project's communication and dissemination materials, including stationary, scientific and promotional posters, and led all communication activities, such as social media and website management.
With a lifespan of 3 years (2018-2021), the EVOLVE project's mission was to integrate the areas of High-Performance Computing, Cloud and Big Data into a single platform where seven pilot projects from sectors such as mobility, agriculture and urban planning, among others, were tested.