Branding . European Projects .
LOBA was the agency responsible for the creation of the new European project Biobridges.
The creation of the corporate identity of the European project Biobridges - "Bridging Consumers, Brands and Bio Based Industry to improve the market of sustainable bio-based products", required allusion to the "Bridges" concept, which was done using two ways to create the effect of interconnected bridges. The colour green is reminiscent of the bioeconomy.